| Selling your products and services on eBay has been profitable, but you have various reasons to want the same people browsing through your eBay store to visit your website as well. If that?s the case, here are several things you can do to achieve your goal. Tip #1 Make good use of the signature of your email. Every time an eBay user sends you a message, it will go directly to the email address you?ve used to register your account. Your response will not only let the prospective buyer receive your answer but also get the chance to see your email signature. Of course, your signature should contain an invitation to visit your website ? make sure the link works perfectly! ? if you want to drive traffic from eBay to your site. Tip #2 When you make a feedback, there are various ways for you to insert the link of your website without violating any of the strict policies of eBay. You may, for instance, send thanks to the buyer by stating ?thank you from http://www.blah.com?. As long as none of the other eBay users report you to the management then consider it safe to continue using the same approach. Tip #3 Use of images will also allow you to display the link to your website. While the images are in the process of loading, the image source will be displayed. If the source is your website then of course, eBay users will be able to see the link. Secondly, those links are also indexed by search engine spiders and will contribute to improving your website?s search engine ranking and drive more traffic to your website. Tip #4 Be smart when choosing your USER ID. Again, eBay may have strict policies against using your website as your username but there are always ways to go around it. While you are not allowed to use a username like ?blah.com? but you could escape notice if you use a username like ?blah_dot_com? or something similar. What?s important is making your website?s URL clear to eBay users without making management notice. Tip #5 The About Me Page that eBay has offered its users to provide greater details about their profiles is another tool you can use to drive traffic from your eBay store to your main website. But once again, you have to be careful about what and what not to say. The policies are clear. Read it to ensure that you don?t unknowingly commit any violations. If you?re creative with words, there is a great number of ways for you to discuss your website without violating any rules. Indirect references to your website without spelling out your website?s URL would not wave a red flag in the eyes of the management but it can definitely get your message across to prospective buyers. Tip #6 Lastly, do use your username in eBay as another keyword in your website. This way, when prospective buyers type your username in the blank field of search engines, your website could come up as one of the results and then they?d know that you also have a website. Using eBay to drive traffic to your site should not constitute as stealing traffic or cheating. Rather, you should think about giving prospective customers a chance to know more about your products and services, details that your eBay store might not be equipped to display effectively. |
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